Turkey earned $850 million from health tourism in 2010 and is set to grab a greater share of the sector over the next decade.
The country wants to provide health services to some 500,000 foreign nationals by 2020 and earn $10 billion.
The newly set up Turkish Health Tourism Business Council is looking to set up collaborations with foreign health insurance companies and countries such as Kuwait so they send their patients to Turkey.
The new board is also counting on the 43 million people in the United States without health insurance to choose Turkey for high-quality medical services at affordable prices.
Would you choose Turkey for medical services?